Our narrative services
It’s a dog-eat-dog world out there. Small businesses thrive on building meaningful connections with their audience and two critical narratives help drive these connections: the founder story and the brand narrative.
Together, these stories work in harmony to showcase the business and people behind it, helping you to stand out, gain trust, and build lasting customer relationships. Whether on your website, social media, or during sales conversations, a well-developed founder and brand story positions your company for growth and success.
LinkedIn Profile or Founder Story
People connect with people, not businesses. A strong founder story humanises your business, giving it a face and a heart. It explains the motivations, struggles, and personal journey of the founder, creating an emotional bond with your audience. Customers want to know the 'why' behind your business—why you started it and what drives you to continue the mission.
From Fortune 500 executives to entrepreneurs, we’ve worked with leaders worldwide to develop and unleash their stories on the world. Once we build your story, we can tailor it to whatever format you need, from your LinkedIn Profile to your “Our Story” page.
How it works:
15-minute free Discovery call
45-minute consultation
Creative development of your story for a specific format
From HK$3,500
Add-ons:
Monthly story coaching (90-minutes): HK$2,000 per month
Monthly content creation (blogs, social posts, newsletters, public speaking): From HK$9,500 per month
Do you know someone who needs what we do? We offer a 10% referral fee.
Brand narrative development
Your brand story is the narrative that communicates your company’s purpose, values, and the unique value you bring to the market. It sets the tone for how customers experience your brand, both emotionally and rationally, across all platforms. An effective brand story differentiates you from the competition, builds brand loyalty, and enhances credibility.
We can elevate your existing narrative or build something from scratch, including purpose, values and your website narrative.
How it works:
15-minute free Discovery Call
90-minute consultation to explore brand narrative
Creative development of your brand story, including audience, differentiators, purpose, values, narrative pitch, and basic website copy (to be agreed in advance).
Pricing:
Startups (<2 years old): From HK$9,500
Small businesses (2-5 years old, <10 employees): From HK$15,500
Medium businesses (+5 years old, +10 employees): From HK$22,500
Add-ons:
Marketing Plan: From HK$6,000
Monthly narrative catch-ups: HK$2,000 per month
Monthly content creation (blogs, social posts, newsletters): From HK$9,500 per month
Do you know someone who needs what we do? We offer a 10% referral fee.